Mitra is one of the founding partners at NOVAA, where she helps high-net worth individuals and organizations in the private, public and the not-for-profit sectors. She earned her Bachelor of Commerce Degree from the University of British Columbia and her Master of Professional Accounting (MPAcc) degree at the University of Saskatchewan. She completed her Chartered Professional Accounting designation at KPMG Vancouver, where she specialized in providing audit services to both publicly and privately held companies in real estate, financial services, and health sciences. Mitra has extensive experience in research, analysis, and reporting under IFRS, US GAAP, ASPE, NPO, and PSAB standards.

In her spare time, she enjoys keeping up with worldwide financial markets, cooking delicious homemade meals with fresh ingredients, and spending quality time with her son and husband enjoying the outdoors on beautiful sunny days.

Jashan is a Chartered Professional Accountant with over eight years of industry experience. He specializes in providing tax, estate planning and other business consulting services to a wide variety of technology, cannabis, real estate, and renewable energy companies, both public and private. He also specializes in advising on Scientific Research and Development Tax credits and working with not-for-profit organizations.

During his downtime, he enjoys cooking and playing badminton. He is passionate about travelling to new places in the beautiful backyard of BC, and to countries around the world.

Kyla has CFO, Director, and Consulting level experience working with companies in small and mid-market organizations for over a decade. Kyla has worked with companies in the Private and non-Profit sectors including Seafood, Tourism, Real Estate, Cannabis, Technology and Logistics companies. She specializes in leading and developing accounting and finance teams, working with business owners to solve complex business issues, project implementation and change management. Kyla has a Bachelor of Business Administration Degree (2007), and became certified as a CPA, CMA in 2009.

Outside of work, Kyla enjoys spending time with her husband and two boys and is an avid traveler, hiker, cycler, and meditator.

Mitch has over a decade of professional marketing experience with expertise in driving tangible results in market growth and business profitability through strategic concepts that encompass digital and traditional marketing. Her specialization includes SEO/SEM, Google and social media analytics, digital branding, website management, CRM, content marketing, trade partnerships, and media planning for awareness, promotions, and events. She gained further education in Marketing Management from (BCIT) British Columbia Institue of Technology.

In her leisure time, Mitch is either doing yoga, pilates, CrossFit, running, or cooking clean, healthy meals and oriental cuisines. She loves traveling and fashion and is almost always on the go for shopping and a great dine-out experience.

Sonika is a highly motivated, efficient, and goal-driven accountant with over seven years of experience in the accounting and finance systems. She possesses strong analytical and problem-solving skills to effectively make sound decisions for all her clients. Sonika earned her Bachelors in Accounting degree from British Columbia Institute of Technology in 2016 and is in the final stages of completing her CPA designation.

Outside of work, Sonika enjoys doing hot yoga, working out, and spending time with family and friends.

Winnie has a passion for helping others and providing value-added analysis to drive growth. With a background in accounting and communications, she provides her clients with great advice, professionalism, and peace of mind. Winnie successfully wrote the CPA CFE in 2018 and is working towards obtaining her designation.

When Winnie is not working, she loves to travel. When not traveling, you can find her curled up at home with a good book or trying new recipes.

Ishmeet is a dedicated and detail-oriented accounting professional. With a strong accounting background, she has the proven ability to build a relationship with all the clients and offer value-added services. She is an attentive learner and works well in a high-performing team. Currently, Ishmeet is pursuing her master’s in Business Administration to have a better experience of the managerial side of the business.

Apart from studying and working, she loves to taste different cuisines and likes to explore British Columbia.